Quality Customer Service - establish partnership with your customers and also with your employees.

Today I read a post presenting neglect in customer care in Brazil, "Customer service: something that needs to become much better”.

This made me reflect on how to provide a quality customer service. I found this very interesting article on the site Sebrae written by consultant John Abdala.

See below important considerations:

• The current market requires the development of a sustainable competitive advantage, something that the client notice as a gap between the company’s products and the competitor's product.
• Service quality and satisfaction is a philosophy based on partnership. And now it requires to add benefits to products and services.
• The client needs to be heard with attention and criticisms and suggestions made into better products and services.
• It is essential training for all people involved in contact with the client, so that deliver the product / service that was promised.
• In addition to partner with the customer is essential to partnership with the employee, so that the plan is successful.
• If a company does not seek to know your customer, the competitor will do it.
• With the increasing competitiveness and the era of Internet, the client exercises his power of choice.
• According to the article, recent studies report that the consumer is willing to pay 16% more for quality services.

I recommend Sebrae website where there are more articles about Quality Customer Service.